IFE&C // // No Comments

Bangkok Airways trials iPad minis pre-loaded with IFE content


Bangkok Airways trials iPad minis pre-loaded with IFE content

The iPad minis pre-loaded with content are being offered free of charge to Bangkok Airways’ Blue Ribbon Class passengers – the airline’s branded business class.

Bangkok Airways now offers its business class passengers iPad minis pre-loaded with movies, TV shows and music as it aims to enhance its “onboard boutique service”.

The iPad minis have been supplied by Bluebox Avionics and during the ongoing trial will be offered to passengers on the Bangkok Suvarnabhumi-Maldives, Samui-Hong Kong and Samui-Singapore routes.

Puttipong Prasarttong-Osoth, President, Bangkok Airways, said: “Delivering an outstanding passenger experience is at the heart of our ethos at Bangkok Airways. We are already famous for our onboard boutique service, but we wanted to go an extra mile to ensure that our business class travellers’ flying experience is more pleasurable and enjoyable.”

The trial of iPad minis is the latest step in the airline’s drive to increase passenger satisfaction both in-flight and on the ground. In January, Bangkok Airways installed common use self-service kiosks at Suvarnabhumi International Airport to give passengers more control over their airport experience.

Future Travel Experience Asia 2014

FTE Asia 2014, which will take place in Kuala Lumpur from 1-3 December 2014, will include the 'Onboard Futures Forum', which will explore the question: 'What are the long-term future possibilities that can be leveraged onboard?' Global aviation industry futurist and award-winning speaker Rohit Talwar will take delegates on a tour of the forces, ideas and developments that could shape the next two decades. With an eye on IFEC, cabin design, cuisine, class models, passenger comfort and amenities he will explore the implications for airline strategies, passenger expectations and behaviour, service delivery, aviation business models and differentiation of the airline experience.

» View the full FTE Asia 'Up in the Air' conference agenda

» Register to attend FTE Asia 2014

No comments yet, be the first to leave a reply...

Leave a Reply

Your email address will not be published.Required fields are marked *