SilkAir trials wireless IFE service
SilkAir is partnering with Panasonic Avionics on the trial to provide wireless in-flight entertainment via the company’s eXW wireless solution.
SilkAir, a regional subsidiary of Singapore Airlines, is trialling wireless in-flight entertainment (IFE), which allows passengers to stream content to laptops, smartphones and tablets.
A wide variety of free content is available during the trial, including movies, television programmes and music. The streaming service is designed to complement the existing overhead entertainment system.
Leslie Thng, Chief Executive of SilkAir, said: “SilkAir has always explored opportunities to improve our service offerings and ensure our customers have an enjoyable travel experience. This initiative was introduced based on feedback from customers who wanted access to more in-flight entertainment options on our flights.”
Thng also explained that if the customer feedback is positive and the streaming service performs well technically, it could be rolled out across the fleet during 2014.
FTE Asia 2014, which will take place in Kuala Lumpur from 1-3 December 2014, will include the 'Onboard Futures Forum', which will explore the question: 'What are the long-term future possibilities that can be leveraged onboard?' Global aviation industry futurist and award-winning speaker Rohit Talwar will take delegates on a tour of the forces, ideas and developments that could shape the next two decades. With an eye on IFEC, cabin design, cuisine, class models, passenger comfort and amenities he will explore the implications for airline strategies, passenger expectations and behaviour, service delivery, aviation business models and differentiation of the airline experience.
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