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Future Travel Experience Global 2016

Up in the Air Conference

Where the world's most progressive travel facilitators define tomorrow’s end-to-end passenger experience

7-9 September 2016 Mandalay Bay Resort, Las Vegas

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Up in the Air Conference

The ‘Up in the Air’ conference stream at FTE Global, which will be delivered in partnership with the Airline Passenger Experience Association (APEX), is widely regarded as an industry-leading conference for airlines, OEMs, cabin designers and vendors to share their latest in-flight innovations and define which direction the in-flight passenger experience will take in the future. FTE’s independent and passenger-focused mentality is renowned for creating high-quality discussion and progress that cannot be matched by any other event in the marketplace.

Great care is taken to ensure delegates hear from the most forward thinking and pioneering air transport and travel industry leaders. The 2016 ‘Up in the Air’ agenda will focus on future opportunities and challenges in areas including next generation in-flight entertainment, connectivity, cabin design, passenger comfort, crew empowerment and personalisation.

All delegates will also have access to the ‘On the Ground’ and ‘Terminal Design’ conference streams.

* Speaker Invited

Day 1 conference agendas are the same across all streams

Wednesday 7 September 10:30 - 12:00

Opening Keynote Session

the host

Samuel Ingalls
Assistant Director of Aviation,
Information Systems,
McCarran International Airport

Inspirational Keynotes

Russell Dicker
Product Lead,

What are Uber’s views on how the end-to-end travel experience can be improved, and how will the company further increase its interest and efforts around air transport?

Eash Sundaram
EVP Innovation & CIO,
JetBlue Airways & Chair of JetBlue Technology Ventures

Innovation has been core to JetBlue since it launched its first flight in 2000. From its immersive orientation to its venture capital subsidiary, JetBlue is shaping the end-to-end travel experience with the next wave of innovation. How will it keep its edge after firmly establishing itself as an international airline with thousands of crewmembers and nearly 100 destinations?

Wednesday 7 September 13:30 - 15:00

Airline Lab & Start-Up Symposium

Second Working Session

In recent years, many of the world’s leading airlines have launched their own Innovation Labs with the aim of engaging with start-ups and equipping themselves with digital capabilities and new business ideas that will help them reimagine the future of the air transport business. This session will bring together a number of the leaders of these divisions and start-up incubators to find out what they are working on, and to get their take on how technology and passenger behaviour will change over the next 10 years.

Format: Following the Chairman’s slides, the panellists will each deliver 10-minute presentations before a panel discussion begins.


Ryan Ghee
Future Travel Experience


Sander Stomph
Director Operational Excellence,

Sebastian Herzog
Managing Director & Chief Strategist,
Lufthansa Innovation Hub

Massimo Pascotto
Head of Lab,
SAS Scandinavian Airlines

Sveinn Akerlie
CIO/Head of WOW labs,

Dante Dionne
PhD (c) – Senior IT Manager,
Innovation Technology Development Center (ITDC),
Korean Air

Amir Amidi
Managing Partner – Travel & Hospitality Center of Innovation,
Plug and Play
Wednesday 7 September 15:30 - 17:30

The FTE Co-creation Forum – Outside of the Industry Special Edition

Third Working Session


We want FTE to be an industry change catalyst and we are making more efforts to facilitate actual industry collaboration at the show, as opposed to just discussing the need for it, which is why we are continuing to build the FTE Co-creation Forum two years after its successful introduction. The session will provide a discussion platform for various stakeholders to discuss how they can collaborate in key areas to enhance the end-to-end passenger experience. Delegates will be able to choose which topic they would like to discuss and then join the relevant table to exchange thoughts, ideas, frustrations and potential ways forward.

There will be groups in different working zones, each with their own captain working in a parallel sector who will lead discussions on each table and help inspire out-of-the-box thinking. At the start of the session, each delegate will join one of the discussion groups. They will then play an important role in forming ideas and conclusions within that group, which will be shared by the captains through the post-event report, and will also be passed to industry associations to help influence their next steps, so the good work can live beyond our time together in Vegas.

Session Chairman

Max Coppin
Partner Development Manager,


Garen Moreno
Strategic Partnering,
BMW Group Designworks

Wan-Jen Jenny Tsay
Ph.D. Researcher: In-flight Experience-Driven Design,
TU Delft

Timothy Miller
Design Lead,
Thoughtfull Design

Bakari Brock
Sr. Director of Business Operations,
Lyft *

Dave Sie
Senior Manager,
Deloitte Real Estate Consulting

Greg Jones
Managing Director – Worldwide Hospitality & Travel,

Discussion topics to be announced soon


for working groups to consider

  • What are the biggest challenges to improving performance in this area from each stakeholder perspective?
  • Taking into consideration the challenges facing each party involved, what are the best ideas for improving these areas from each stakeholder perspective?

Points to Consider
when forming collective conclusions and recommendations

  • What collaboration model(s) could help achieve these improvements?
  • What are the realistic timeframes for executing these plans?
  • Who should fund/lead the improvements?
Wednesday 7 September 17:30 - 19:00

Rio 2016 Olympics themed FTE Global 2016
Welcome Reception

on the exhibition floor

Make the most of the vital networking opportunities provided at the FTE Global 2016 Welcome Reception, where delegates can enjoy demonstrations in the exhibition for the first time during the event, as well as drinks and Rio de Janeiro-inspired entertainment. The Welcome Reception will begin early so participants have more scope to network outside of the official event proceedings.

* Speaker Invited

Thursday 8 September 09:00 - 10:15

FTE “Up in the Air” Keynote Addresses

Keynote Addresses

Rachelle Ornan
Regional Director: Cabin Experience & Revenue Analysis and BCA Space Exploration Liaison,

How can the space and aviation industries influence each other regarding customer experience?

Bjørn Erik Barman-Jenssen
Senior Vice President Ground Operation,
In-flight Services & Cargo,
Norwegian Air Shuttle *

How will Norwegian Air Shuttle continue to leverage innovative technology and service strategies to evolve its inflight offer on both short-haul and long-haul services?

Thursday 8 September 11:00 - 12:30

Inflight Innovation Leaders Symposium

Fourth Working Session


An interactive, in-depth panel discussion driven by the Chairman exploring how a variety of sector leaders plan to enhance inflight experiences going forward. Following a series of presentations to set the scene, this fast-paced session will cover a range of topics, including Cabin Design & Passenger comfort, Inflight Entertainment & Connectivity, Crew & Passenger Empowerment, Cabin Classes & Differentiation Strategies, plus Onboard Commerce and Personalisation.

Chairman's Presentation

The APEX view of inflight in 2025

Joe Leader

APEX leading policy for the future of passenger experience

Michael Childers
Chief Consultant,
Content and Media Strategy,
Lufthansa Systems,
APEX Board Member,
APEX Technology Committee Chair

Special Presentation

How does A³ plan to define the future of flight and what can airlines learn from its early predictions?

Eduardo Dominguez-Puerta
Chief Operating Officer & Deputy CEO,
A³ by Airbus Group *


Rossen Dimitrov
Senior Vice President Customer Experience,
Qatar Airways

Carrie Hurihanganui
General Manager - Customer Experience,
Air New Zealand *

Lisa Lutz
VP Product,
Allegiant Air *

Brian Richardson
Director of Aircraft Interiors,
Inflight Entertainment & Connectivity,
American Airlines & President,
Thursday 8 September 13:45 - 14:10

Post-lunch Keynote for all delegates

Thursday 8 September 14:10 - 15:30

Inflight Innovation Case Studies

Fifth Working Session


Joe Leader


Virgin Australia launched its Business Class offer with the promise that it would be the best experience in the region. What makes the proposition truly unique, and what collaborative efforts were required?

Ben Asmar
Head of Customer Experience and Business Transformation,
Virgin Australia

Matt Round
Chief Creative Officer,

Taking luxury airline travel to levels never experienced before

Linda-Patrice Celestino
Vice President Guest Services,
Etihad Airways

Personalising the inflight passenger experience and generating new revenue streams (and the hard lessons learned in the process)

Heather Martin
Vice President, Design,
Smart Design Worldwide
Thursday 8 September 16:15 - 17:30

FTE ‘Up in the Air’ Think Tank - Harnessing the full potential of the connectivity pipeline between now and 2025

Sixth Working Session

Further to the huge success and popularity of the “FTE Onboard 2025” Think Tank, we have now recruited experts from Google, Aeromexico, Boeing and APEX to co-create the new “Onboard Connectivity 2025" Think Tank vision. This unique Think Tank project will explore how airlines and their partners can harness the full potential of the connectivity pipeline between now and 2025. The final Think Tank vision and industry recommendations will be exclusively launched at FTE Global 2016. Attendees can expect progressive ideas on how airlines and the wider air transport industry can leverage the myriad opportunities presented by connectivity and the e-enabled aircraft.

Think Tank Members

Max Coppin
Partner Development Manager,

Kevin Bremer
Senior Manager - Airplane Systems Engineering - Skills and Strategy,

Joe Leader
Airline Passenger Experience Association (APEX)

Rodrigo Llaguno
Customer Experience VP,
Thursday 8 September 19:30 - 22:30

Gala Party

“Mardi Gras” themed FTE Global 2016 Gala Evening and FTE Awards Ceremony at the House of Blues

Hosted by McCarran International Airport and sponsored by Rockwell Collins, we can guarantee you a memorable evening with the finest food, drink and entertainment that Las Vegas has to offer at the FTE Global 2016 Gala Party. The event will be this year’s premiere networking event, providing a perfect opportunity to unwind and network with fellow attendees in a relaxed environment. The evening will take place at the House of Blues at the Mandalay Bay Resort, and will also play host to the Future Travel Experience Awards 2016 ceremony.

* Speaker Invited

Friday 9 September 09:30 - 10:30

Day 3 Keynote for all Delegates

Keynote Presentation

Jonathan Wilson
Vice President of Product Innovation and Brand Services,
Hilton Worldwide

Hilton is focused on reimagining the entire travel experience, and recent innovation projects include partnering with Uber and Google Maps on app integration efforts through to working with IBM Watson to launch “Connie”, the world’s first robot concierge in the hospitality industry. What are the lessons learned from these initiatives, and where will Hilton go next with its innovation efforts?

Friday 9 September 11:15 - 12:45

How can we support and empower crew to deliver the best possible customer experiences?

Seventh Working Session


A series of presentations setting the scene for a fast-paced panel discussion.

Chairman's Presentation

Designing the perfect passenger experience: Empowering crew to deliver excellence in inflight service

Julia Debacker
Professor Assistant,
TU Delft


How will Alaska Airlines manage the crew integration with Virgin America?

Matthew Coder
Manager of Inflight Experience,
Alaska Airlines *

Special presentation – including participation of Qatar Airways cabin crew members

How Qatar Airways champions a “Customers First” training and engagement approach with its cabin crew

Rossen Dimitrov
Senior Vice President Customer Experience,
Qatar Airways

* Speaker Invited

Travel & Accommodation

The Mandalay Bay Resort

7th-9th September 2016, Las Vegas

The Mandalay Bay Resort and Casino in Las Vegas is the venue for FTE Global 2016, and offers unmatched luxury, fine dining, renowned entertainment, personal service and gaming excitement.

Full Travel & Accomodation Details

Vital Event Information

Future Travel Experience Global 2016 is an independent global forum that brings together airlines, airports, government agencies, vendors, terminal designers, architects, ground handlers, destination partners and various other travel industry stakeholders to define tomorrow’s end-to-end passenger experience.

Future Travel Experience Global 2016
- September 2016
Mandalay Bay Resort, Las Vegas, United States

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