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French, Portuguese and Cambodian airports hold ‘Smiling Day’ to help improve passenger experience


French, Portuguese and Cambodian airports hold ‘Smiling Day’ to help improve passenger experience

VINCI Airports has made ‘Smiling Day’ an annual event, which this year takes place across a total of 23 airports.

Workers at all 23 airports under VINCI Airports’ ownership are taking part in ‘Smiling Day’ today (11 April), which includes special events to help improve the airport experience for passengers.

The initiative is part of a drive to improve customer service standards across the airport group, and the aim is to bring a smile to passengers’ faces and help create a memorable experience.

Additional staff will be on hand at check-in and immigration counters, and passengers will be offered gifts and free cups of coffee.

At Phnom Penh, Siem Reap and Sihanoukville airports in Cambodia, passengers will also be treated to special Khmer dance performances to celebrate the Cambodian New Year, which takes place on Sunday 13 April.

Here at FTE we think ‘Smiling Day’ is a great initiative, but we can’t help but wonder why it takes a dedicated day for airports to try to make the passenger experience more enjoyable. Airports around the world must realise that travellers are their guests and should therefore should be treated this way 365 days a year, not just on one day.

Future Travel Experience Asia 2014

FTE Asia 2014, which will take place in Kuala Lumpur from 1-3 December 2014, will host the official 'klia2 Symposium', in which senior speakers from Malaysia Airports will outline the thinking behind the facility, how it has been delivered, lessons learned along the way and why it is great for airlines, the people who work there and every single passenger who travels through it. FTE Asia delegates will also be able to take part in guided tours of klia2.

» View the full FTE Asia 'On the Ground' conference agenda

» Register to attend FTE Asia 2014

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