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Flydubai’s Business Class product enters service

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Flydubai’s Business Class product enters service

The Business Class cabin features 12 reclining seats with a 42-inch pitch, in-seat power supplies and 12.1-inch high definition IFE screens.

Low-cost airline flydubai has launched its new Business Class cabin, which includes 12 wider, more comfortable seats, an in-flight entertainment (IFE) system offering 1,300 hours of content, a priority check-in service and fast track immigration. Business Class passengers can also make use of fast track security lanes and access Business Class lounges at selected airports.

Passengers on a flight from Dubai to Kyiv Boryspil International Airport were the first to experience the new front-end product. The airline will receive three new aircraft fitted with Business Class by the end of 2013, along with nine retrofitted aircraft.

Ghaith Al Ghaith, flydubai’s Chief Executive Officer, said: “We have conducted extensive focus groups with our frequent flyers and their feedback has been instrumental in making the Business Class experience the best that it can be. Passengers who got to be the first to sample the new service were very pleased with the spacious new cabin configuration, the variety of the menu and the high quality in-flight entertainment. We look forward to adding this product across more routes on our network as we receive more aircraft fitted with business class seats.”

He added: “When we began to develop Business Class, we focused on every detail of the passenger’s journey, making it convenient, comfortable and enjoyable, while keeping in mind our goal of connecting underserved markets. We believe that the numerous offerings of Business Class create a complete package for our customers, which we hope they can enjoy time and time again.”

Future Travel Experience Asia 2014

FTE Asia 2014, which will take place in Kuala Lumpur from 1-3 December 2014, will include the 'Onboard Futures Forum', which will explore the question: 'What are the long-term future possibilities that can be leveraged onboard?' Global aviation industry futurist and award-winning speaker Rohit Talwar will take delegates on a tour of the forces, ideas and developments that could shape the next two decades. With an eye on IFEC, cabin design, cuisine, class models, passenger comfort and amenities he will explore the implications for airline strategies, passenger expectations and behaviour, service delivery, aviation business models and differentiation of the airline experience.

» View the full FTE Asia 'Up in the Air' conference agenda

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