Category Archives: Personalisation & Ancillaries

The latest news on how airlines are using in-flight connectivity and personal electronic devices to personalise the passenger experience and exploit onboard ancillary revenue generation opportunities.

Video: GuestLogix CEO talks in-flight ancillary revenues

New technology and personalisation vital to in-flight sales

Thai AirAsia X launches onboard Sky Ticket service

JetBlue to use iPad Minis and in-flight service app to personalise onboard experience

Airlines using Big Data to improve the passenger experience

Delta to replace Lumia 820s with Nokia ‘phablets’ for in-flight ancillary sales

GuestLogix and Global Eagle partner to simplify post-travel experience

Microsoft and Lufthansa Systems team up to develop BoardConnect IFE and shopping app for Windows 8

Microsoft: “Passenger engagement, staff enablement and operational efficiency central to enhancing in-flight experience”

Delta equips flight attendants with Windows Phone 8 handheld devices

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