REDEFINING THE END-TO-END PASSENGER EXPERIENCE AND BUSINESS PERFORMANCE
Air Canada and Club Avolta are expanding loyalty across the travel journey, enabling Aeroplan members to earn points on airport retail purchases, with dining locations set to join the programme later this year.
International Airlines Group has invested in MAKO to accelerate Flightfilm, a shark skin-inspired technology designed to reduce aircraft drag, cut fuel burn and emissions, and improve operational efficiency.
Nice Côte d’Azur Airport is preparing for Europe’s first commercial eVTOL operations through a new alliance supporting Joby Aviation’s electric air taxi, advancing sustainable, next-generation air mobility.
Emirates has unveiled a next-generation signature lounge concept for global rollout, investing more than AED 50 million in each lounge to deliver premium design, integrated technology and elevated hospitality.
Air France is elevating the premium lounge experience at Paris-CDG with new seasonal menus by renowned chef Yves Camdeborde, combining French culinary excellence with a commitment to more sustainable dining.
American Airlines is enhancing the passenger experience on its Airbus A319 and A320 fleets with upgraded cabins, premium seating and improved onboard amenities. The retrofitted aircraft will enter service this summer.
Air France is elevating its onboard experience with a new cocktail collection available across all long-haul cabins. Created in partnership with chef mixologist Matthias Giroud, the drinks celebrate French mixology and craftsmanship.
WestJet is enhancing its onboard food and beverage offering through a new partnership with Calgary’s Tool Shed Brewing Company. From 15 July 2026, travellers will be able to enjoy three locally brewed craft beers.
Virgin Atlantic Chief Customer Officer (CMXO) & Executive Vice President Juha Jaervinen sets out a forward-looking vision for how artificial intelligence (AI) will reshape airline retailing and the end-to-end passenger experience.
Southwest Airlines has marked 15 years of its ‘Live at 35’ inflight music programme with a surprise performance by the Plain White T’s, showcasing its focus on delivering memorable onboard passenger experiences.
United Airlines is launching a new chef-curated inflight dining experience in partnership with Chef’s Table, bringing globally inspired menus and pre-order options to Polaris Business Class from August 2026.
Qantas has unveiled its Project Sunrise A350-1000ULR cabin design, featuring science-led innovations in seating, lighting and wellbeing ahead of the world’s first non-stop Sydney-London flights in 2027.
SWISS is enhancing the passenger experience with digital inflight menus that allow travellers to view meal options before departure and, on eligible flights, pre-select or pre-order their preferred meal.
Alaska Airlines and Hawaiian Airlines are enhancing the onboard passenger experience with a refreshed beverage programme featuring a new international Business Class wine selection, premium cold brew coffee and more.
Etihad Airways is marking the launch of new summer routes and the return of seasonal favourites with a limited-edition Summer Essentials Kit designed to enhance comfort, wellbeing and the overall passenger experience.
Iberia has launched a ChatGPT app powered by OpenAI, marking a new step in its digital transformation strategy. The tool enables customers to search, plan and book travel through more natural, conversational interactions.
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