FTE ‘Up in the Air’ Conference program launched: Hear from innovators at Air Canada rouge, Lufthansa, Boeing, Qantas, TEAGUE, Iberia, Fast Future, Global Eagle Entertainment, Japan Airlines, Allegiant, Air France KLM, GuestLogix, Panasonic, Mastercard and Boxever.
With the introduction of the new FTE ‘Up in the Air’ conference, our flagship FTE Global event now covers the whole passenger journey and we look forward to playing an important role in shaking up the passenger experience in the air, which has evolved very little in the last 20 years. Our primary focus is on big topic issues and particularly on how technology can help improve the passenger experience onboard. We believe that our independent and passenger-focused mentality will create discussion and progress within the industry that cannot be matched by other events in the marketplace.
In collaboration with airlinetrends.com
Our ‘Up in the Air’ conference stream is brought to you in collaboration with leading trends research agency AirlineTrends.com. They produce globally renowned aviation industry reports on commercial innovations launched by airlines around the world in response to changing consumer behaviour.
‘Up in the Air’ workshops: Trends and Innovations in the Airline Passenger Experience
This fast-paced and interactive trend session, led by airlinetrends.com founder Raymond Kollau, starts with an overview of the main macro, industry and consumer trends shaping the airline industry. The session then follows the so-called customer journey and combines the trends discussed with dozens of the latest airline product and service innovations and links them to the various customer touchpoints: orientation, booking, airport, inflight, arrival, loyalty.
Participants will gain understanding of the latest consumer and passenger trends, as well as a ‘download’ of the latest innovative onboard products and services that show the way how the airline passenger experience will evolve. The session draws on airlinetrends.com research into the airline passenger experience, as well as on the work of consumer trends agency trendwatching.com, which Raymond has been part of since its foundation 10 years ago.
Future Travel Experience Awards 2013 – Recognising true passenger experience enhancement
The 3rd Future Travel Experience Awards takes place at FTE Global 2013 and will celebrate the outstanding efforts of organisations that have gone the extra mile to improve the passenger experience. Presented to the winners in the presence of their industry peers at the Gala Evening, the Awards will recognise the most innovative, ambitious and effective initiatives and organisations.
New award – ‘Best Up in the Air experience’
This year we are introducing a new award category titled ‘Best Up in the Air experience’ as we expand the scope of our conference to tackle the passenger experience ‘Up in the Air’. If you would like to apply or would like to nominate an organisation to be considered by our panel of experts for the award, you can submit an application via our awards page.
Our friends in the airline community provided us with these following statements on the news of our move to tackle onboard issues:
“I am delighted that FTE is now tackling the onboard passenger experience because innovation, as well as new lengths of collaboration, needs to be fostered to achieve the revolution in the passenger experience that many airlines – including Iberia – are striving for. FTE shows are geared towards creating exactly the kind of stakeholder dialogue that will help us to achieve that goal.”
Rafael Blanco Nadales, Inflight Senior Manager, Iberia
“FTE does a great job of curating its events and, in particular, taking interesting topics and getting input from a wide range of stakeholders to get important discussion going. This is invaluable to us in our work, and helps the industry move forward in an important manner. My expectation is that FTE will continue to do this with onboard matters – where we at SAS are striving for innovation.”
Philip Wagnert, VP Product Development and Management, SAS