While the uptake of CUPPS has been steady over the last few years, questions are now being asked as to whether it remains a priority for the industry.
REDEFINING THE END-TO-END PASSENGER EXPERIENCE AND BUSINESS PERFORMANCE
REDEFINING THE END-TO-END PASSENGER EXPERIENCE AND BUSINESS PERFORMANCE
While the uptake of CUPPS has been steady over the last few years, questions are now being asked as to whether it remains a priority for the industry.
Having been introduced in 2008, the CUPPS initiative is now in the implementation phase, with the CUPPS group in the process of writing an Implementation Guide.
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