Amsterdam Airport Schiphol has partnered with WeChat to provide Chinese passengers with a unique travel and shopping experience using the services that are available via the application, in response to the demands of this growing group of passengers.
As well as offering WeChat Pay as a means of mobile payment, Schiphol and WeChat are offering an integrated range of services such as customer-oriented travel information and the possibility of pre-booking products.
The WeChat app will give Chinese passengers access to a package of services specifically aimed at Schiphol. For example, passengers can browse through the range of virtually all the retail outlets at Schiphol using the Mini Program and then place an order. The products will then be prepared by the retail outlets and can be collected by the passenger before departure. Payment will take place via WeChat Pay. Passengers can also find specific information about their trip, such as flight information, and benefit from 24/7 customer service.
The number of Chinese passengers at Schiphol is rising every year, with over 500,000 departing Chinese passengers in 2018.
Tanja Dik, Director of Consumer Products & Services at Amsterdam Airport Schiphol, says: “We are keeping a close eye on digital trends and innovations in order to keep optimising the travel and passenger experience at Schiphol. We are extremely proud to be the first airport in Europe to offer our Chinese passengers all the conveniences of WeChat. By means of this collaboration, we are offering a travel and shopping experience that is tailored to the needs of Chinese passengers, with convenience as our top priority.”