Hong Kong Airlines has unveiled a new decorative amenity kit series that highlights Hong Kong’s vibrant culture through a collaborative partnership with four Hong Kong artists. The amenity kits feature the distinctive designs and styles of Lock Lai, founder of TinBot local toy company; Li Han Kong Kai Font creator Lee Kin Ming; tattoo artist Lily Cash; and illustrator Jane Lee.
The TinBot collection of toy designs feature a Hong Kong Airlines pilot, flight attendant and the latest Airbus A350 aircraft. The amenity bag, created by Li Han Kong Kai Font creator Lee Kin Ming, features prints of signboards and characters in the special font, presenting a unique cultural characteristic of Hong Kong. Lily Cash’s colourful Mandala motifs are infused with Hong Kong elements such as the Maan Sau Mou Geung “boundless longevity” pattern, Cheung Chau lucky bun and the iconic Bruce Lee, showcasing the uniqueness of the city. Jane Lee’s designs capture Hong Kong elements such as skyscrapers, milk tea and dim sum, showcasing the vibrancy and energy of Hong Kong Airlines and the city.
The eye-catching reusable bag includes a set of head-to-toe customer care products, including eyeshades and comfortable cotton socks, along with L’OCCITANE’s shea butter ultra-rich lip balm, hand cream and earplugs.
Hong Kong Airlines Acting Director of Service Delivery Chris Birt welcomes the collaboration and said: “As a strong advocate for Hong Kong art and culture, Hong Kong Airlines is delighted to incorporate the work of our local creative talents into our inflight products. Their designs are not only truly Hong Kong, but exude the love and pride they have for their art and home. As one of the Hong Kong carriers ourselves, we are proud to promote Hong Kong art and culture globally.”
The new amenity kits are currently being offered to Hong Kong Airlines’ Business Class passengers on long-haul flights between Hong Kong and North America, including Vancouver, Los Angeles and San Francisco. The four designs will be rotated on a quarterly basis.