Alaska Airlines to acquire Hawaiian Airlines in $1.9bn deal with plans to “accelerate investments in guest experience and technology”


It has been announced that Alaska Airlines is to acquire Hawaiian Airlines in a deal valued at $1.9 billion. There are also plans to “accelerate investments in guest experience and technology”.

It has been announced that Alaska Airlines is to acquire Hawaiian Airlines in a deal valued at $1.9 billion. The combined company will unlock more destinations for consumers and expand choice of critical air service options and access throughout the Pacific region, continental United States and globally.

“This combination is an exciting next step in our collective journey to provide a better travel experience for our guests and expand options for West Coast and Hawai‘i travellers,” said Ben Minicucci, CEO, Alaska Airlines. “We have a longstanding and deep respect for Hawaiian Airlines, for their role as a top employer in Hawai‘i, and for how their brand and people carry the warm culture of aloha around the globe. Our two airlines are powered by incredible employees, with 90+ year legacies and values grounded in caring for the special places and people that we serve. I am grateful to the more than 23,000 Alaska Airlines employees who are proud to have served Hawai‘i for over 16 years, and we are fully committed to investing in the communities of Hawai‘i and maintaining robust Neighbor Island service that Hawaiian Airlines travellers have come to expect. We look forward to deepening this stewardship as our airlines come together, while providing unmatched value to customers, employees, communities and owners.”

Peter Ingram, President and CEO, Hawaiian Airlines, commented: “Since 1929, Hawaiian Airlines has been an integral part of life in Hawai‘i, and together with Alaska Airlines we will be able to deliver more for our guests, employees and the communities that we serve. In Alaska Airlines, we are joining an airline that has long served Hawai‘i, and has a complementary network and a shared culture of service. With the additional scale and resources that this transaction with Alaska Airlines brings, we will be able to accelerate investments in our guest experience and technology, while maintaining the Hawaiian Airlines brand.”


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