Delta Air Lines is enhancing the customer experience with upgrades for its most premium cabin, Delta One, noting that the sleep experience is customers’ top priority throughout the onboard experience. Delta and Missoni, a renowned Italian fashion brand, are expanding their partnership as the brands aim to elevate customers’ time in the air with comfort, sophistication and style.
This year, the partnership will launch a luxurious Delta One collection, which includes a Missoni bedding set designed for Delta, along with a suite of amenities that include a refreshed Delta One amenity kit, custom socks, slippers and an eye mask. To enhance the sleep experience, Delta is also expanding its mattress pad and adding a memory foam cuddle pillow to flights over 12 hours.
“In travel, every moment matters – not just where you’re going, but how you get there,” said Mauricio Parise, V.P. of Brand Experience, Delta. “We want you to savour your time in the air, which is why we are intentional about each detail of the customer experience to create a sense of home in every space, which is instantly elevated with Missoni’s iconic, signature designs. Our new Missoni collection will help you arrive at your destination feeling refreshed and ready for the journey ahead.”
The new Delta One bedding set will include the Missoni duvet and white sleeping pillow, which feature a subtle and elegant Missoni zigzag design and navy accents. Delta is also expanding its mattress pad that doubles as a lumbar pillow to all Delta One flights and is introducing an additional memory foam cuddle pillow for long haul flights. The new Delta One bedding set will launch on international Delta One flights this summer and will be rolled out across all Delta One flights by the end of the year.
“In crafting the next generation of our amenity kit we embraced our signature artistry, blending patterns, textures and hues to create a kit that’s distinct, enduring, and designed to suit your lifestyle beyond your time on the plane,” said Alberto Caliri, Missoni Creative Director.
You may also be interested in
12 technology and CX trends that can enhance airline and airport operations in 2025
