Korean Air is upgrading its airport lounges and introducing Premium Economy cabins as part of its service enhancement strategy. Renovated lounges at ICN will offer an elevated customer experience.


Korean Air is upgrading its airport lounges and introducing Premium Economy cabins as part of its service enhancement strategy. Renovated lounges at ICN will offer an elevated customer experience.

Malaysia Airlines has announced an order for 18 Boeing 737-8 and 12 737-10 aircraft. The order will enable the airline “to deliver cutting-edge premium cabin offerings and state-of-the-art tech to customers”.

Air France is reinventing the travel experience with the launch of its most exclusive cabin – La Première. Both at the airport and onboard, La Première guests will experience an exclusive and personalised CX.

Emirates is expanding the rollout of its retrofitted Boeing 777s. The upgraded aircraft are designed to combine accessible luxury with comfort and feature the new Emirates 777 Business Class.

SWISS has introduced a new onboard experience for customers travelling in Economy and Premium Economy on long-haul flights. The revamped CX includes product innovations and new service features.

FORMIA has unveiled the latest collection of amenity kits for EVA Air’s long-haul Premium Economy passengers in collaboration with Hunter – an iconic British brand – providing an elevated travel experience.
Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Join us in Dublin for APEX FTE EMEA, APEX FTE Ancillary & Retailing – co-located to deliver the region’s most comprehensive gathering of air transport leaders.
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Join us at the 20th anniversary FTE Global, the “CES of Aviation” taking place in the new location of Dallas, Texas, on 8-10 September 2026, co-located with IFSA Global EXPO. Headline Partners include Dallas Fort Worth International Airport (DFW), Southwest Airlines, and Dallas Love Field Airport.
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Join us for APEX FTE EXPO Asia, 18-19 November 2026 – Uniting the world in Singapore for the largest end-to-end passenger experience and innovation expo
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
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In part 1 of our focus on personalisation, we explore how 5 airlines – Lufthansa, Delta, Riyadh Air, Cathay and JetBlue – are focusing on taking personalisation to the next level in a way that is intuitive, contextual and seamless.

Qantas has unveiled new Economy seats with larger entertainment screens to feature across its A330s as part of a major refurbishment programme, as it “completely rethinks the inflight experience”.

Singapore Airlines – a Headline Partner of FTE APEX Asia Expo, Singapore, 19-20 November 2024 – is investing S$1.1 billion to install its all-new long-haul cabin products across 41 Airbus A350-900s.

Cathay Pacific has unveiled its all-new Business Class Aria Suite as it further enhances CX. Hear more from Cathay at FTE Global (LA, 28-30 October) and FTE APEX Asia Expo (Singapore, 19-20 November).

Singapore Airlines – a Headline Partner of FTE APEX Asia Expo, Singapore, 19-20 November 2024 – is investing S$1.1 billion to install its all-new long-haul cabin products across 41 Airbus A350-900s.

Cathay Pacific has unveiled its all-new Business Class Aria Suite as it further enhances CX. Hear more from Cathay at FTE Global (LA, 28-30 October) and FTE APEX Asia Expo (Singapore, 19-20 November).

Delta Air Lines is enhancing the customer experience with a modern new cabin design. The refreshed cabin interior aims to create an atmosphere for travellers that feels “fresh, elevated, and timeless”.

Brussels Airlines is to invest more than €100 million in a cabin renewal project to elevate the long-haul inflight experience. The new cabins will be installed in Business Class, Premium Economy and Economy.

Air France’s ‘Premium Economy’ cabin has been renamed ‘Premium’, emphasising what it describes as a unique travel experience. Hear more from Air France at FTE Global, Los Angeles, 28-30 October 2024.

LATAM Airlines has selected RECARO Aircraft Seating to retrofit its 787 aircraft with the R7 premium mini-suite. The cabin layout is being optimised with a heightened premium experience and more privacy.

KLM – a Corporate Partner of the FTE Digital, Innovation & Startup Hub – has equipped its new A321neos with seats from RECARO in “a significant step forward in providing a comfortable travel experience”.

Oman Air is redefining its premium offering with the launch of its new Business Studio. The new cabin, which will replace the airline’s First Class product, aims to “meet modern traveller expectations”.
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