REDEFINING THE END-TO-END PASSENGER EXPERIENCE AND BUSINESS PERFORMANCE
Lufthansa is elevating the First Class experience with its new Allegris cabin interior available this summer on several routes from Munich Airport. It is also investing in exclusivity and comfort on the ground.
Korean Air is upgrading its airport lounges and introducing Premium Economy cabins as part of its service enhancement strategy. Renovated lounges at ICN will offer an elevated customer experience.
Malaysia Airlines has announced an order for 18 Boeing 737-8 and 12 737-10 aircraft. The order will enable the airline “to deliver cutting-edge premium cabin offerings and state-of-the-art tech to customers”.
Air France is reinventing the travel experience with the launch of its most exclusive cabin – La Première. Both at the airport and onboard, La Première guests will experience an exclusive and personalised CX.
Air New Zealand has launched a new wine label – Thirteen Forty Five – which is now exclusively available in its lounges throughout New Zealand and in Premium Economy cabins on international flights.
American Airlines is introducing new spring menu options for customers both inflight and in its Admirals Club lounges, along with the option to use AAdvantage miles to purchase food and beverages.
Content plans: AI, IOT & Robotics case studies & knowledge sharing
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Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
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Air Canada has announced the addition of Michelin-starred Chef Masaki Hashimoto to its culinary panel. His exclusive creations have debuted in Air Canada Signature Class, on all flights between Canada and Japan.
FORMIA has unveiled the latest collection of amenity kits for EVA Air’s long-haul Premium Economy passengers in collaboration with Hunter – an iconic British brand – providing an elevated travel experience.
In part 1 of our focus on personalisation, we explore how 5 airlines – Lufthansa, Delta, Riyadh Air, Cathay and JetBlue – are focusing on taking personalisation to the next level in a way that is intuitive, contextual and seamless.
EVA Air has unveiled its fourth-generation Premium Economy Class seats on the Boeing 787-9. The airline aims to offer “a refined and comfortable cabin experience”, strengthening its three-class service.
09 to 11 Sep 2025, California
Where the world's most progressive travel facilitators define tomorrow’s end-to-end passenger experience
11-12 November 2025, Singapore
Connecting vendors with airline and airport executives to transform tomorrow’s end-to-end passenger journey across Asia-Pacific
A gathering of air transport’s digital and innovation leaders, creative designers and progressive minds who will inspire one another and reimagine travel together.
Empowering the airline sector to profit from collaborative digital retailing opportunities at every step of the journey
In part 1 of our focus on personalisation, we explore how 5 airlines – Lufthansa, Delta, Riyadh Air, Cathay and JetBlue – are focusing on taking personalisation to the next level in a way that is intuitive, contextual and seamless.
EVA Air has unveiled its fourth-generation Premium Economy Class seats on the Boeing 787-9. The airline aims to offer “a refined and comfortable cabin experience”, strengthening its three-class service.
Turkish Airlines – a Corporate Partner of the FTE Digital, Innovation & Startup Hub – has introduced a new Business Class amenity kit collection, known as the ‘UNESCO Türkiye Series’, on select flights.
Air France has introduced new comfort kits onboard its long-haul flights in the La Première, Business, and Premium cabins. The comfort kits are “carefully designed to meet the needs of each passenger”.
British Airways – a member of International Airlines Group (a Corporate Partner of the FTE Digital, Innovation & Startup Hub) – is planning a “British Original Christmas”, including a bespoke seasonal menu.
Turkish Airlines – a Corporate Partner of the FTE Digital, Innovation & Startup Hub – has introduced a new amenity kit collection for Business Class travellers, which is designed in collaboration with Lanvin.
Delta has launched a partnership with Shake Shack on flights from Boston, with plans for expansion to other U.S. markets throughout 2025, as it “elevates the inflight dining and hospitality experience”.
Etihad Airways has launched limited-edition amenity kits, which are complimentary for guests on selected flights. The seasonal gift is part of efforts to provide guests with a “special touch and warm welcome”.
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