Up in the Air: Hospitality

Turkish Airlines – a Corporate Partner of the FTE Digital, Innovation & Startup Hub – has introduced a new amenity kit collection for Business Class travellers, which is designed in collaboration with Lanvin.

Delta has launched a partnership with Shake Shack on flights from Boston, with plans for expansion to other U.S. markets throughout 2025, as it “elevates the inflight dining and hospitality experience”.

Etihad Airways has launched limited-edition amenity kits, which are complimentary for guests on selected flights. The seasonal gift is part of efforts to provide guests with a “special touch and warm welcome”.

Delta is refreshing its one-of-a-kind seasonal wine program and adding new snacks and meals designed in partnership with award-winning chefs, as it aims to “turn routine travel into an unforgettable journey”.

airBaltic has introduced a new Business Class menu, available throughout the winter season until the end of March 2025, as part of efforts to “continuously enhance customers’ inflight experience”.

airBaltic has launched a new meal pre-order concept created to improve the inflight dining experience in Economy Class. The new concept features a more diverse range and increased personalisation.

Virgin Atlantic has introduced a brand-new menu across all cabins for an elevated inflight dining experience. Hear more from Virgin Atlantic at FTE Global – the “CES of Aviation” – in LA, 28-30 October 2024.

FORMIA – an exhibitor at FTE APEX Asia Expo, Singapore, 19-20 November 2024 – is collaborating with Japan Airlines and ​Heralbony​​ for a new collection of First Class kits featuring unique artwork.