REDEFINING THE END-TO-END PASSENGER EXPERIENCE AND BUSINESS PERFORMANCE
Lufthansa is adding to the culinary offering in Business Class on long-haul flights, including exclusive bread, as a further step towards the “goal of creating a whole new level of excitement for guests.”
Alaska Airlines is introducing a chef-curated inflight menu carefully crafted to join its premium F&B line-up. The carrier is giving dishes a West Coast flair with influences from Asian and Latin American cuisines.
Singapore Airlines – a Headline Partner of FTE APEX Asia Expo, Singapore, 19-20 November 2024 – has unveiled its revamped Premium Economy Class inflight experience, with expanded F&B and a new amenity kit.
Cathay Pacific is reinforcing its commitment to memorable dining experiences by collaborating with JIA Group’s Michelin-starred French restaurant Louise to bring onboard its fresh take on French cuisine.
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Air Canada has announced a comprehensive upgrade of its menus for all travellers, with 100+ new rotating seasonal recipes, as part of its focus on “investing in every aspect of the customers’ journey”.
Delta has refreshed its onboard food and beverage menu with options from chefs Peter Cho and Mashama Bailey, more opportunities to pre-select meals before travel, plus the return of Tip Top Margaritas.
British Airways is welcoming the Year of the Dragon by introducing special touches on the ground and in the air this festive season. This includes traditional festive dishes that signify luck and prosperity.
As global interest peaks in ‘Veganuary’, Emirates has noted a surge of 40% in customer demand for plant-based meals. To meet demand, it will introduce an array of new vegan dishes onboard and in lounges.
10-12 June 2025, Dublin
A gathering of air transport’s digital and innovation leaders, creative designers and progressive minds who will inspire one another and reimagine travel together.
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Qatar Airways is collaborating with Qatari Chef, Noof al Marri, who will bring her passion for Qatari cuisine to the airline’s Business Class. Chef Noof al Marri is known for her Qatari fusion concept.
As part of its focus on digitally-enabled journeys and innovation, Emirates is now offering its inflight meal pre-ordering service across 92 routes. This adds to existing AI-enabled customer preference tools.
United has announced the largest upgrade to its United Polaris business class experience in seven years, with new in-airport and onboard amenities designed to give customers “the best sleep in the sky”.
Lufthansa is enhancing its onboard offering with an expanded inflight service that will offer more choice, more entertainment and more sustainability in the future, as part of ongoing CX innovation efforts.
Cathay Pacific is introducing a contemporary range of plant-based dishes developed in collaboration with Hong Kong-based plant-forward restaurant, VEDA by Ovolo. The aim is to “bring memorable experiences”.
Emirates has unveiled a collection of Bulgari amenity kits for the Autumn/Winter season in First and Business Class, in keeping with its “commitment to providing an exceptional customer experience onboard”.
Air Canada has announced products and services designed to add convenience to its onboard experience. These include expanded inflight F&B, family-friendly IFE options, and advances to the Air Canada App.
Emirates is launching a meal pre-ordering initiative, available to passengers between 14 days and 24 hours in advance of their flight, as part of efforts to deliver a “premium inflight dining experience”.
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