REDEFINING THE END-TO-END PASSENGER EXPERIENCE AND BUSINESS PERFORMANCE
Turkish Airlines – a Corporate Partner of the FTE Digital, Innovation & Startup Hub – and Kaelis have introduced “a fun and engaging kids’ kit designed to make young travellers’ journeys even more enjoyable”.
British Airways – a member of International Airlines Group (a Corporate Partner of the FTE Digital, Innovation & Startup Hub) – is planning a “British Original Christmas”, including a bespoke seasonal menu.
Turkish Airlines – a Corporate Partner of the FTE Digital, Innovation & Startup Hub – has introduced a new amenity kit collection for Business Class travellers, which is designed in collaboration with Lanvin.
Delta has launched a partnership with Shake Shack on flights from Boston, with plans for expansion to other U.S. markets throughout 2025, as it “elevates the inflight dining and hospitality experience”.
Etihad Airways has launched limited-edition amenity kits, which are complimentary for guests on selected flights. The seasonal gift is part of efforts to provide guests with a “special touch and warm welcome”.
FORMIA – an exhibitor at FTE APEX Asia Expo, Singapore, 19-20 November 2024 – is collaborating with Japan Airlines and Heralbony for a new collection of First Class kits featuring unique artwork.
Emirates is enhancing its extensive menu of spirits, beers, wines and champagnes, with 10 new premium spirits and beers introduced onboard as part of efforts to enhance its “fly better experience”.
Alaska Airlines has redefined its First Class dining experience with the launch of a collaboration with Brandon Jew, an acclaimed chef and owner of San Francisco’s Michelin-starred Mister Jiu’s restaurant.
Qatar Airways has further enhanced its Business Class experience with the introduction of caviar service on its menu offering. The airline is “committed to continuously enhance our onboard services”.
Emirates has expanded its inflight meal pre-ordering service for Business Class passengers across its four German gateways. The service is part of efforts to enhance digital passenger convenience.
American Airlines is enhancing the rewards available to members of its AAdvantage frequent-flyer program, as well as further elevating the onboard experience with premium amenities and high-speed WiFi.
Alaska Airlines has unveiled a new seasonal First Class menu and all-cabin premium beverage line-up. The chef-curated First Class summer menu is carefully crafted with seasonal ingredients and vibrant flavours.
Delta Air Lines has announced that Missoni will design its Delta One amenity kits and deliver customised elements to the new Delta One Lounge at New York-JFK Airport, as it elevates key touchpoints.
Alaska Airlines is elevating its premium onboard menu with the return of hot meals inflight in the Main Cabin. Fuelled by its pre-order program, the airline’s inflight menu offers a plethora of choices.
Aer Lingus – a member of IAG (a Headline Partner of the co-located FTE EMEA and FTE Ancillary & Retailing events, Dublin, 11-13 June 2024) – has launched a new summer menu and expanded its IFE library.
Lufthansa is adding to the culinary offering in Business Class on long-haul flights, including exclusive bread, as a further step towards the “goal of creating a whole new level of excitement for guests.”
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