KLM extends voice-based flight search on Google Assistant


KLM customers can now search for flights using Google Assistant in English and Dutch. 

Travellers can now search for KLM flights using voice search in Dutch using Google Assistant.

Users can search for flights and once the desired flight has been found, KLM’s smart assistant, BlueBot, sends the customer a link which takes them to KLM.com to book the flight directly.

Pieter Groeneveld, Senior Vice President Digital at Air France-KLM, said: “Voice control will rapidly change the world. Consumers are discovering and using voice applications more and more in their everyday lives. KLM wants to be present on the platforms where its customers are and that automatically means a platform like the Google Assistant.

“Providing the option to search for flights using voice commands in multiple languages is the next strategic step. In the interest of KLM’s passengers and in line with our pioneering spirit, we are already looking forward to new voice applications. We aim to remain the frontrunner in online services worldwide.”

The Dutch version of the service is currently only available for the Google Assistant on smartphones and tablets, although this will later be expanded to include other mobile devices such as the Google Home device. The English language version has been available for some time.

Meanwhile, KLM has added Google Pay functionality to its app. This feature is now available for KLM app users in countries such as the UK, US, Spain, Germany and Brazil.