Santo Domingo’s AILA Airport enhances lounge experience with digital entertainment service


Immfly enables lounges and airlines to provide customers with a portfolio of top TV shows, best-selling audiobooks and e-books, podcasts, games, music, press and magazines, destination guides, newsfeeds and kids content.

Immfly Lounge is now available in the VIP lounges at Santo Domingo’s Las Américas International Airport (AILA) in the Dominican Republic.

Through proprietary state-of-the-art wireless infrastructure, Immfly provides digital entertainment streaming and customised services for airlines’ premium passengers visiting the lounge.

Airlines and lounges can choose to extend Immfly’s service to any designated pre-boarding area, to the inflight experience and even the post-flight segment. Moreover, optional features such as managed web services, ensure customers can access information related to content they will be able to enjoy, prior to arrival at the airport. For instance, Iberia Express has selected a service that informs its customers prior to travelling which Game of Thrones episodes they will be able to view during their travels.

Immfly also enables lounges and airlines to provide customers with a portfolio of top TV shows, best-selling audiobooks and e-books, podcasts, games, music, press and magazines, destination guides, newsfeeds and kids content. Specially customised modules can also be developed for its lounge partners such as unlocking shopping opportunities, offering tactical upgrades and other services available in using the platform as a communication channel.

Before Boarding, which operates multiple airport VIP lounges in the Latin American region, is the latest client to offer Immfly’s Connected Digital Services platform to passengers.

Imad Al Asmar, Director General of Before Boarding, explains: “Before Boarding actively looks at options which provide our users with the best and most sophisticated experience. Our customers can now enjoy this dynamic entertainment platform in our AILA spaces at no additional cost. The service is available to enhance the time customers have available at the airport, as they wait for their flight or even for their luggage collection. They can now relax, enjoy the latest in entertainment content in addition to exploring new products and services we announce in this innovative premium connected digital services platform provided by Immfly.”

Immfly Lounge also provides a range of versatile advertising modules giving brands the opportunity to digitally interact with an affluent public in an exclusive environment. Passengers in the VIP areas simply connect to the “Before Boarding” Wi-Fi network via a web address and password provided onsite.

Maria Cardenal, Product & Digital Services Director, Immfly, added: “Entertainment today is everywhere and above all it’s digital. At Immfly we are experts in digital entertainment solutions which also connect passengers with airlines and airport lounges. We continuously innovate and evolve to meet the needs of companies in the sector. We are very pleased to collaborate with Before Boarding given the company’s customer-focused approach and determination to offer a service that meets the demands of the global connected traveller “