In this article, Singapore Airlines, TPA, Aena, FRA and Lufthansa share how they are using the power of collaborative innovation to enhance CX, optimise operational efficiency and drive industry transformation.


In this article, Singapore Airlines, TPA, Aena, FRA and Lufthansa share how they are using the power of collaborative innovation to enhance CX, optimise operational efficiency and drive industry transformation.

Eric Léopold, Founder & Managing Director, Threedot and Content Director, FTE Ancillary & Retailing, shares his perspective on the evolution of airline retailing and key industry trends.

As we continue in Q2 with strong momentum, we’re excited to bring you the latest updates on our portfolio of events and communities. Each event and community continues to set the standard as a pivotal forum for innovation.

SAS and SkyTeam have signed an Alliance Adherence Agreement, serving as an important step toward SAS’ entry into the global airline alliance from 1 September 2024, with plans for an elevated CX.

Wizz Air has launched ‘Wizz Experiences’, a new service for its passengers in partnership with Coras, providing access to over 10 million attraction tickets in one place and a seamless booking experience.

WestJet has purchased the first SAF supplied in Canada by Shell Aviation, a key step in its mission to achieve net-zero by 2050, “enhancing position as a first mover in sustainability technologies”.

Korean Air has completed its first comprehensive Urban Air Mobility (UAM) operations demonstration with partners including Incheon International Airport Corporation, as it develops a UAM ecosystem.

British Airways – a member of IAG (a Headline Partner of FTE EMEA and FTE Ancillary & Retailing, Dublin, 11-13 June 2024) – is partnering with Amadeus on enhanced retailing capabilities using AI.

The FTE Digital, Innovation & Startup Hub along with the FTE Baggage Innovation Working Group members convened on 15 April 2024 at the Lufthansa Aviation Center at Frankfurt Airport for a collaborative event.

Avinor and the Norwegian Civil Aviation Authority are cooperating to establish Norway as an international test arena for zero and low emission aircraft – a key measure in the country’s Net Zero 2050 goal.

Wizz Air has announced the launch of the WIZZ SHOP&FLY online shopping platform with InterLnkd (an exhibitor at the co-located FTE EMEA and FTE Ancillary & Retailing events, Dublin, 11-13 June 2024).

American Airlines has introduced premium onboard enhancements, including a reimagined amenity kit series and bedding, as well as elevated dining. CX will be further enhanced with the Flagship Suite seats.

HK Express, a wholly-owned subsidiary of the Cathay Group, has partnered with Google Cloud to advance the airline’s data innovation strategy and enhance customer satisfaction with Artificial Intelligence.

Air New Zealand has selected Wellington and Marlborough airports as the ports for its first all-electric aircraft. The airline announced the purchase of its first next-generation aircraft late last year.

Aer Lingus – a member of IAG (a Headline Partner of the co-located FTE EMEA and FTE Ancillary & Retailing events, Dublin, 11-13 June 2024) – has launched a new summer menu and expanded its IFE library.

Hawaiian Airlines has introduced its new flagship aircraft, the Boeing 787-9, into service with an island-inspired cabin design, providing passengers “with an unforgettable Hawaii travel experience”.
Get Future Travel Experience news & updates sent to your inbox