New Dates Confirmed: 9-10 June 2021

FTE EMEA 2021 THE RDS, DUBLIN - 9-10 June 2021


The FTE Up in the Air Conference, delivered with the official support of the Airline Passenger Experience Association (APEX), will help airlines and their partners understand how technological and digital advancements can help to deliver tangible benefits at 35,000 feet. Ranging from digital transformation in the cabin to inflight retailing, this high-level conference will focus on today’s most pertinent topics and trends, and feature a range of expert speakers who will share their success stories, plans and visions.

2020 conference information will be available soon.

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This conference was held in 2019

Tuesday 18th June 2019 - Day 1

Tuesday 18th June 09:30 - 17:00

FTE Innovation & Startup Hub Live (members only)

The FTE Innovation & Startup Hub is the industry’s only network designed for the organisations and individuals who are at the forefront of innovation in the air transport sector. It has been developed to make it as easy as possible for corporate innovators and startups in the air transport sector to engage in meaningful discussions and lay the foundations for future collaboration. The members-only FTE Innovation & Startup Hub Live Day is the platform by which we will facilitate face-to-face engagement between our Corporate Partners and startup/scaleup members. Interested in joining? Find out more here.

Wednesday 19th June - Day 2

08:45 - 08:45
Official EXPO opening

Wednesday 19th June 09:30 - 10:30

APEX session – Customer experience innovation case studies


Joe Leader


The design story of the new Turkish Airlines experience from ground to sky across all touch points.

Mustafa Mucahitoglu

Customer Experience Supervisor
Turkish Airlines

Luke Hawes


What can we expect of the IFEC proposition on Turkish Airlines new wide body aircraft, and how was the vision realised?

Marco Ghassemi

Sr. Director, Account Management
Panasonic Avionics

How SunExpress is using VR to take its product and service offering to new heights.

Marcus Motzkuhn

Manager Digital Distribution & Solutions

Matthias Walther

Inflight VR

Real-life learnings on building a better CX with multilingual support powered by AI

Michael Ollitervo-Murphy

VP of Customer Experience

Gina Dragulin

Director of Product Marketing & Partner Marketing

Wednesday 19th June 11:15 - 12:45

Visions and learnings from organisations that are pushing boundaries with their digitalisation efforts

First Working Session


Marta Dimitrova

Editor & FTE Hub Community Manager
Future Travel Experience


The digital journey of Turkish Airlines

Seyda Tartar

Digital Innovation Manager
Turkish Airlines

How Avianca has turned a 100-year-old airline into a digital-first company

Santiago Aldana Sanín


Schiphol set a course to be “the world’s leading digital airport”. Does it believe it has achieved it and what lessons has it learned along the way?

Rosanne van der Stam

Value Stream Owner for Customer Experience
Royal Schiphol Group

What advanced technologies is Evelop Airlines leveraging to power its business performance-focused digital transformation project, Titanium?

Álvaro Coromina

Evelop Airlines

Wednesday 19th June 14:15 - 15:30

Visions and learnings from organisations that are pushing boundaries with their innovation efforts

Second Working Session


Ryan Ghee

Head of Strategy & Development
Future Travel Experience


Viva Air Labs is using data and rapid testing to drive Latin America’s first travel and innovation hub, with an LCC mindset, but can you achieve real innovation on a budget?

Clyde Hutchinson

Head of Innovation
Viva Air Labs

The Swedavia approach to instilling a culture of innovation throughout the entire 10 airports it operates

Karin Gylin

Head of Innovation

How innovation is shaping every corner of Vueling

Simone van Neerven

Head of Innovation

Creating a cohesive innovation strategy across the Vantage airport network that is powered by an ecosystem of innovation partnerships

Nirali Shah

Director of Innovation, Partnerships
Vantage Airport Group

Wednesday 19th June 17:00 - 17:50

Day 1 Closing Session for "Ancillary" and "Digital & Innovation" conferences


Sinead Finn



How is easyJet digitally optimising its proposition to meet the evolving needs of its passengers whilst creating new revenue opportunities?

Ben Robertson

Product Manager - Ancillary Revenue

Inspiration from the hospitality sector on how travel stakeholders can use data, video and tech to reach their customers in new and unexpected ways, using different canvases in digital to tell stories.

Matthew Elgie

Digital Director

Consumer retailing insights and trends that could affect Travel

Ravi Bagal

Head of Worldwide Business Development, Consumers and Retail
Amazon Web Services

18:00 - 18:00
Conference Close

Wednesday 19th June 19:30 - 22:30

Gala Evening beside the Golden Horn

(Open to Premium Pass Holders Only)

“An evening beside the Golden Horn”

The Gala Evening hosted by Turkish Airlines, will be held at the Haliç Congress Center where delegates will enjoy the finest Turkish entertainment, dining and hospitality.

The Golden Horn, also known by its modern Turkish name Haliç, is the primary waterway between the Bosphorus and the Sea of Marmara. The venue, is a statement of this modern mega-city’s regeneration, framing a spectacular waterfront of grand properties which are a symbol of Istanbul’s beauty and richness.

Thursday 20th June - Day 3

Thursday 20th June 09:00 - 09:30

Day 2 Joint Keynote Session


Changing the way one of the world’s largest airline groups creates end-to-end future products, services and experiences for more than 140 million guests

Guido Woska

Head of Passenger Experience Design (Lufthansa, SWISS, Austrian)
Lufthansa Group

Thursday 20th June 09:30 - 10:30

Boosting Revenues at 35,000 Feet – inflight retail & ancillary innovation case studies

Fifth Working Session

Special Presentation

Exclusive Thought Leadership Presentation: The future of personalisation – from onboard cameras to leveraging passenger data onboard

Joe Leader


Juha Jarvinen

Virgin Atlantic & President of the Board, APEX


How has Finnair leveraged its inflight entertainment and connectivity (IFEC) platform to increase ancillary revenues, and what does the carrier have planned next?

Tiina Tissari

VP Ancillary Business

Revenue Driven Innovations in IFEC – Pegasus & Immfly

Onur Dedekoylu

Senior Vice President - Marketing and e-commerce
Pegasus Airlines

Maria Cardenal

Ex-Vueling and actual Product & Digital Services Director at

Questions to consider

  • Can technology alone boost inflight revenues?
  • What role should flight attendants play in boosting onboard revenues and what support do they need to enable them to sell/upsell?
  • Does traditional inflight retail have a future?
  • How much scope is there for more creative inflight brand partnerships?
  • Is it realistic to expect IFEC to become a revenue generator rather than a cost centre?
Thursday 20th June 11:45 - 12:45

New Product and service approaches (Joint with Ancillary conference)(Joint with Up in the Air Conference)



Lauren Costello

Executive Director

Case studies

How is the product and service approach at Aer Lingus evolving as it works to become the leading value carrier across the North Atlantic?

Marc Giles

Head of Guest Experience
Aer Lingus

How is AtlasGlobal evolving its inflight proposition as its expands its network and adds wide-body aircraft to its fleet?

Abdullah Nergiz

Customer Experience Director

15:00 - 15:00
Conference Close

Thursday 20th June 16:30 - 17:30

Istanbul Airport tours (led by Turkish Airlines)

Open to Premium Pass Holders Only

Turkish Airlines will lead guided tours of their new home, Istanbul Airport, which will change the experience of travelling with its advanced technologies and extraordinary capacity. Delegates will gain invaluable insights on the customer journey strategy, from self-service approaches through to the ground-breaking lounge.

2018 video highlights
2017 video highlights


Exhibitor & Delegate Testimonials

It’s always a great experience at the Future Travel Experience conferences. It is a very nice opportunity to meet my colleagues and continue the networking. There are always very impressive presentations from the speakers and always very well moderated. So, it’s been very helpful to better understand current issues.

Maria Cardenal, Product & Digital Services Director, Immfly"

“The first thing I like is that it’s forward leaning. I’m a digital innovation manager so for me it’s not always about today; it’s also about tomorrow and what will happen next so this event has been impressive for me. FTE is the only one that does this in a good way.”

Mats Berglind, Digital Innovation Manager, Swedavia

One of the areas that we are focusing on is the travel experience, so we are working with airports and airlines. One thing that is really good is that you have a lot of the aviation companies like airlines and airports. I also really like the 1-2-1 networking app.

Mikko Sjoblom, Business Development Executive, Digitalist

“I was particularly interested in the Digital & Innovation conference and it was very interesting to see what other companies do in terms of innovation.”

David Kasipovic, Innovation Department, Lufthansa

“It is my first time at FTE and I have had a very good experience. It is definitely different than other conferences. The Co-creation session was a great way to bring together people that didn’t know each other and we saw that after an hour and a half of brainstorming we could come up with an idea of a product that people like.”

Gilles Brentini, IT – Airport Innovation Manager, Geneva Airport

“What I really like about this event is that it is about reinventing the future together and you can really feel that everybody that has a role in creating this ecosystem is here, such as airlines, airports, and other companies. So, this really inspires me.”

Maïte Oonk, Research Coordinator, KLM Royal Dutch Airlines

“The conference sessions have contained a lot of good information. The topics covered have been very interesting. I particularly enjoyed the keynote presentation. We have used the One-to-One Meeting System, which has been very useful. The networking opportunities have been excellent.”

William Racinne, Area Sales Manager, IER

“It has been a very interesting event. The subjects discussed in the conference sessions have been very well targeted. From a networking perspective, we have met some good new contacts. The exhibition features some interesting companies.”

Marianne Thomson, Customer Experience Manager, easyJet

“The event has been very good in terms of meeting the right airline and airport executives. I am working on the PASSME project, and there have been lots of relevant people to meet here at FTE Europe. The networking opportunities have been excellent.”

Peter Biesslich, Air Transport Operations and Infrastructures, German Aerospace Center

“The conference sessions have been really interesting. It is a good size show for networking and exchanging ideas with people. We have certainly been meeting the right people here. We have been using the One-to-One Meeting System, which has been a very useful initiative. The party at the Guinness Storehouse was, of course, good for networking. The exhibition has also been very interesting.”

Lara Münch, Manager Traffic Development & Sales, Aviation Marketing, Hamburg Airport

“For me, the event has been excellent. It is a very personal event and easy to connect with the right people. The conference topics have been very interesting, and there has been a very good level of interaction between the speakers and the audience.”

Ingvi Gudmundsson, Product Designer, Icelandair Digital Labs

“I am very satisfied. I came last year as well, and this time it was even better. It has been interesting to have the innovation sessions. The networking has been excellent, and I have spoken with several vendors in the exhibition.”

Naoya Shiratori, CS & Products Services, Products & Services Strategy, Assistant Manager, ANA All Nippon Airways

So, for us the exhibition was really great. It has been basically a day and a half of non-stop client interaction with people at the right level about our solutions. We had a lot of good leads from it and it’s been a very positive experience for us.

Ilya Gutlin, Member of the Board, Elenium

“Epic. We’ve got 13 solid leads from big airlines. The networking tool is awesome. We do a lot of trade shows and I have to say the 1-2-1 networking tool has made a big difference.”

Al Tredinnick, Business Development Manager, 15Below

We’re very happy. It’s been one of the best shows for us so far as it’s been very focused. We had a lot of meetings set up before the show and I think we’ve had more than 20 airline meetings, and we’ve received very good feedback.

Diego Cachero Rodriguez, CEO, 3D SeatMapVR

“It’s been a great show for us with lots of good meetings; the number of airlines here has been good for us. The app has been very efficient.”

Fitzhugh Patrick, Director, Business Development, Fusion & Mark Brown, VP Sales & Client Accounts, EMEA, Fusion

“We have a booth here and it has been a very good event for us the past two days. We have met a lot of airlines which we are targeting because of our product. Through FTE shows, we managed to secure partnerships with Qatar Airways and Singapore Airlines and we really launched the business in that sense. The conferences here were really good.”

Janne Kyllönen, Founder, QuietOn

“It’s very good to have everybody together, to see the corporates and startups together. It's been valuable to attend.”

Tarvo Topolev, CSO & Co-founder, RebelRoam

“The show has been very good for us. It is a very personal event – the networking is fantastic, and people are very open to talk. It has been very busy for us, and we have had good time during the breaks to speak to visitors.”

Saba Rakhshandehroo, Design Research Lead, Samsonite

Co-located with FTE Ancillary

FTE ancillary logo

Over the last four years, we have established Future Travel Experience Ancillary as the event where the industry gathers to discuss the best ways to generate new digital revenue opportunities at every step of the journey. In 2021 the event returns to Dublin where we first established the show so successfully. Inspired by the latest digital developments, airlines are now thinking way beyond just selling flights and they are exploring a variety of inventive ways in which they can become fully-fledged retailers. This event provides an unrivalled platform for the industry to come together to forge all-important new alliances.

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