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The FTE Up in the Air Conference, delivered with the official support of the Airline Passenger Experience Association (APEX), will help airlines and their partners understand how technological and digital advancements can help to deliver tangible benefits at 35,000 feet. Ranging from digital transformation in the cabin to inflight retailing, this high-level conference will focus on today’s most pertinent topics and trends, and feature a range of expert speakers who will share their success stories, plans and visions.

Please note, some sessions are free to attend and others are open to Premium Pass holders only.

The Agenda

Tuesday 18th June

Speaker Invited

Tuesday 18th June 09:30 - 17:00

FTE Innovation & Startup Hub Live (members only)

The FTE Innovation & Startup Hub is the industry’s only network designed for the organisations and individuals who are at the forefront of innovation in the air transport sector. It has been developed to make it as easy as possible for corporate innovators and startups in the air transport sector to engage in meaningful discussions and lay the foundations for future collaboration. The members-only FTE Innovation & Startup Hub Live Day is the platform by which we will facilitate face-to-face engagement between our Corporate Partners and startup/scaleup members. Interested in joining? Find out more here.

Wednesday 19th June

08:45 - 08:45
Official EXPO opening

Speaker Invited

Wednesday 19th June 09:30 - 10:30

APEX session – Customer experience innovation case studies


Joe Leader

The design story of the new Turkish Airlines experience from ground to sky across all touch points.

Mustafa Mucahitoglu
Customer Experience Supervisor
Turkish Airlines
Luke Hawes

What can we expect of the IFEC proposition on Turkish Airlines new wide body aircraft, and how was the vision realised?

Marco Ghassemi
Sr. Director, Account Management
Panasonic Avionics

How SunExpress is using VR to take its product and service offering to new heights.

Marcus Motzkuhn
Manager Digital Distribution & Solutions
Matthias Walther
Inflight VR

Real-life learnings on building a better CX with multilingual support powered by AI

Michael Ollitervo-Murphy
VP of Customer Experience
Gina Dragulin
Director of Product Marketing & Partner Marketing

Speaker Invited

Wednesday 19th June 11:15 - 12:45

Visions and learnings from organisations that are pushing boundaries with their digitalisation efforts

First Working Session


Marta Dimitrova
Assistant Editor
Future Travel Experience


The digital journey of Turkish Airlines

Seyda Tartar
Digital Innovation Manager
Turkish Airlines

How Avianca has turned a 100-year-old airline into a digital-first company

Santiago Aldana Sanín

Schiphol set a course to be “the world’s leading digital airport”. Does it believe it has achieved it and what lessons has it learned along the way?

Rosanne van der Stam
Value Stream Owner for Customer Experience
Royal Schiphol Group

What advanced technologies is Evelop Airlines leveraging to power its business performance-focused digital transformation project, Titanium?

Álvaro Coromina
Evelop Airlines

Speaker Invited

Wednesday 19th June 14:15 - 15:30

Visions and learnings from organisations that are pushing boundaries with their innovation efforts

Second Working Session


Ryan Ghee
Head of Strategy, Engagement and Content
Future Travel Experience


Viva Air Labs is using data and rapid testing to drive Latin America’s first travel and innovation hub, with an LCC mindset, but can you achieve real innovation on a budget?

Clyde Hutchinson
Head of Innovation
Viva Air Labs

The Swedavia approach to instilling a culture of innovation throughout the entire 10 airports it operates

Karin Gylin
Head of Innovation

How innovation is shaping every corner of Vueling

Simone van Neerven
Head of Innovation

Creating a cohesive innovation strategy across the Vantage airport network that is powered by an ecosystem of innovation partnerships

Nirali Shah
Director of Innovation, Partnerships
Vantage Airport Group

Speaker Invited

Wednesday 19th June 17:00 - 17:50

Day 1 Closing Session for "Ancillary" and "Digital & Innovation" conferences


Sinead Finn


How is easyJet digitally optimising its proposition to meet the evolving needs of its passengers whilst creating new revenue opportunities?

Ben Robertson
Product Manager - Ancillary Revenue

Inspiration from the hospitality sector on how travel stakeholders can use data, video and tech to reach their customers in new and unexpected ways, using different canvases in digital to tell stories.

Matthew Elgie
Digital Director

Consumer retailing insights and trends that could affect Travel

Ravi Bagal
Head of Worldwide Business Development, Consumers and Retail
Amazon Web Services

18:00 - 18:00
Conference Close

Speaker Invited

Wednesday 19th June 19:30 - 22:30

Gala Evening beside the Golden Horn

(Open to Premium Pass Holders Only)

“An evening beside the Golden Horn”

The Gala Evening hosted by Turkish Airlines, will be held at the Haliç Congress Center where delegates will enjoy the finest Turkish entertainment, dining and hospitality.

The Golden Horn, also known by its modern Turkish name Haliç, is the primary waterway between the Bosphorus and the Sea of Marmara. The venue, is a statement of this modern mega-city’s regeneration, framing a spectacular waterfront of grand properties which are a symbol of Istanbul’s beauty and richness.

Thursday 20th June

Speaker Invited

Thursday 20th June 09:00 - 09:30

Day 2 Joint Keynote Session


Changing the way one of the world’s largest airline groups creates end-to-end future products, services and experiences for more than 140 million guests

Guido Woska
Head of Passenger Experience Design (Lufthansa, SWISS, Austrian)
Lufthansa Group

Speaker Invited

Thursday 20th June 09:30 - 10:30

Boosting Revenues at 35,000 Feet – inflight retail & ancillary innovation case studies

Fifth Working Session

Special Presentation

Exclusive Thought Leadership Presentation: The future of personalisation – from onboard cameras to leveraging passenger data onboard

Joe Leader
Juha Jarvinen
EVP Commercial
Virgin Atlantic Airways and President of the Board of Directors, APEX


How has Finnair leveraged its inflight entertainment and connectivity (IFEC) platform to increase ancillary revenues, and what does the carrier have planned next?

Tiina Tissari
VP Ancillary Business

Revenue Driven Innovations in IFEC – Pegasus & Immfly

Onur Dedekoylu
Senior Vice President - Marketing and e-commerce
Pegasus Airlines
Maria Cardenal
Ex-Vueling and actual Product & Digital Services Director at

Questions to consider

  • Can technology alone boost inflight revenues?
  • What role should flight attendants play in boosting onboard revenues and what support do they need to enable them to sell/upsell?
  • Does traditional inflight retail have a future?
  • How much scope is there for more creative inflight brand partnerships?
  • Is it realistic to expect IFEC to become a revenue generator rather than a cost centre?

Speaker Invited

Thursday 20th June 11:45 - 12:45

New Product and service approaches (Joint with Ancillary conference)(Joint with Up in the Air Conference)



Lauren Costello
Director, Programs & Services
Airline Passenger Experience Association (APEX)

Case studies

How is the product and service approach at Aer Lingus evolving as it works to become the leading value carrier across the North Atlantic?

Marc Giles
Head of Guest Experience
Aer Lingus

How is AtlasGlobal evolving its inflight proposition as its expands its network and adds wide-body aircraft to its fleet?

Abdullah Nergiz
Customer Experience Director

15:00 - 15:00
Conference Close

Speaker Invited

Thursday 20th June 16:30 - 17:30

Istanbul Airport tours (led by Turkish Airlines)

Open to Premium Pass Holders Only

Turkish Airlines will lead guided tours of their new home, Istanbul Airport, which will change the experience of travelling with its advanced technologies and extraordinary capacity. Delegates will gain invaluable insights on the customer journey strategy, from self-service approaches through to the ground-breaking lounge.



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Social Events

Social Events

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Vital Event Information

Future Travel Experience EMEA (previously FTE Europe) will be co-located with FTE Ancillary and The New Airport Show Istanbul in Istanbul, 19-20 June 2019. A mega-show to commemorate a mega-hub, and a new era of travel.

Future Travel Experience EMEA 2019
- June 2019
Istanbul Congress Center ICC, Istanbul