Status match is now being offered between Alaska’s Mileage Plan and Hawaiian’s HawaiianMiles loyalty programs to further enhance CX. It is the first step towards an upcoming single combined loyalty program.

Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Join us in Dublin for APEX FTE EMEA, APEX FTE Ancillary & Retailing – co-located to deliver the region’s most comprehensive gathering of air transport leaders.
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Join us at the 20th anniversary FTE Global, the “CES of Aviation” taking place in the new location of Dallas, Texas, on 8-10 September 2026, co-located with IFSA Global EXPO. Headline Partners include Dallas Fort Worth International Airport (DFW), Southwest Airlines, and Dallas Love Field Airport.
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Join us for APEX FTE EXPO Asia, 18-19 November 2026 – Uniting the world in Singapore for the largest end-to-end passenger experience and innovation expo
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>
Status match is now being offered between Alaska’s Mileage Plan and Hawaiian’s HawaiianMiles loyalty programs to further enhance CX. It is the first step towards an upcoming single combined loyalty program.

Riyadh Air, Saudi Arabia’s new digitally-native airline, has released its sonic brand – “Sound of a New Era” – one of the first key guest experience touchpoints, as the airline approaches its first flight in 2025.

AirAsia has partnered with disruption management platform Plan3 to provide its passengers with best-in-class service and optionality during unexpected disruptions, elevating the airline’s ability to respond.

The first-of-its-kind FTE Communities Live Days event took place on 10-12 February 2025, hosted by Orlando International Airport. Over 200 members of our FTE Communities participated. Read the full report.

Emirates’ Business Class customers can look forward to an elevated inflight experience, as an array of 18 new dishes will be launched onboard this summer. Each has been designed by renowned chefs.

Flair Airlines is partnering with Immfly to implement cutting-edge onboard retail and digital solutions. As part of this, travellers will have the convenience of in-seat ordering from their personal devices.

STARLUX is launching an enhanced service with Viasat’s high-performance inflight connectivity solution. The aim is to “create an advanced, refined connected experience for travellers”.

JetBlue has launched EvenMore – its new premium travel experience – as another step in the airline’s JetForward strategy. The aim is to provide “a competitive, elevated travel option” with new amenities.

All Nippon Airways and Lufthansa Systems are launching a Proof of Concept, evaluating the feasibility of IATA ONE Order-based accounting and settlement for “a modern customer-centric airline retailing approach”.

airBaltic has reported outstanding success with its new mobile app launched as part of the airline’s commitment to innovation and enhancing CX, with increased bookings and ancillary revenue.

Founder & CEO Daniel Coleman shares an update on FTE’s bold vision for 2025, injecting fresh perspectives and innovative ideas, and testing new tech and approaches, while driving collaboration in a way that no-one else is.

SAS is introducing totally new inflight WiFi with the launch of free, high-speed Starlink connectivity from SpaceX. It will begin the phased rollout on its entire fleet at the end of 2025 for an enhanced CX.

Lufthansa is introducing unlimited free messaging on its long-haul flights from this summer, as it further enhances the customer experience with “a portfolio of digital services that is very attractive”.

United Airlines – a Corporate Partner of the FTE Digital, Innovation & Startup Hub – is the first carrier to add ‘Control Tower’ mode to its onboard flight map for a “seamless, transparent travel experience”.

Iberia – a Corporate Partner of the FTE Digital, Innovation & Startup Hub – has launched ‘Háblalo Iberia’, a personalised app designed to improve the travel experience for people with communication difficulties.

Singapore Airlines has partnered with PressReader to enhance the customer experience with a curated selection of over 1,400 international digital newspapers and magazines in 32 content categories.
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