Malaysia Airlines and Google have expanded their strategic commercial partnership, with a shared ambition to redefine travel through artificial intelligence, data-driven marketing, and innovative digital experiences.

Malaysia Airlines and Google have expanded their strategic commercial partnership, with a shared ambition to redefine travel through artificial intelligence, data-driven marketing, and innovative digital experiences.
In this video interview, Sean Doyle, Chairman & CEO, British Airways, discusses how AI, forecasting, optimisation and machine learning have transformed the airline’s operational performance and customer experience.
New AI-driven research from Adoreboard has uncovered a critical ‘emotional experience gap’ at America’s busiest airports, putting $695 million in annual revenue at risk due to poor passenger experiences.
Singapore Airlines and OpenAI are partnering to develop and implement advanced Generative Artificial Intelligence (GenAI) solutions – a first-of-its-kind collaboration between OpenAI and a major airline.
Lufthansa Group has developed an innovative, AI-supported solution – the ‘Tray Tracker’ – to measure and reduce onboard meal returns. The mobile tech scans meal returns from the onboard catering of flights.
UK regional gateway Aberdeen International Airport has unveiled ‘Hello Aberdeen’, an innovative digital assistant designed to provide instant support and improve every stage of the passenger journey.
Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Strategies for revenue growth through collaborative retailing; discussions around progressive new business models & knowledge sharing
Find out more >>Content plans: A gathering of air transport’s digital and innovation leaders, creative designers and progressive minds, who will inspire one another and reimagine travel together.
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Strategies for revenue growth through collaborative retailing; discussions around progressive new business models & knowledge sharing
Find out more >>Content plans: Known as the ‘CES of Aviation’, FTE Global is THE DEFINITIVE EVENT FOR INNOVATORS, TECHNOLOGISTS, DESIGNERS, COLLABORATORS AND GAMECHANGERS
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Strategies for revenue growth through collaborative retailing; discussions around progressive new business models & knowledge sharing
Find out more >>Content plans: Asia’s biggest free to attend passenger experience & business performance expo
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>In part 1 of our focus on robotics and automation, Schiphol Group, Boston Dynamics, Southwest Airlines and Fraport share insights into how these technologies can enhance operational efficiency and CX.
In part 2 of our comprehensive focus on Generative AI, Alaska Airlines, VINCI Airports – Aéroports de Lyon, Turkish Airlines, Berlin Brandenburg Airport and Amazon Web Services share how it is poised to transform CX.
Vantage Group has launched Vantage Futures, a corporate venture initiative that has already made its first investment in Opfyx, an AI-enabled software suite being piloted at JFK Airport’s Terminal 7.
In part 1 of our comprehensive focus on Generative AI, Aeroporti di Roma, Fraport, SITA and DataArt share how it is poised to revolutionise processes, streamline operations and enhance user experiences.
Vantage Group has launched Vantage Futures, a corporate venture initiative that has already made its first investment in Opfyx, an AI-enabled software suite being piloted at JFK Airport’s Terminal 7.
In part 1 of our comprehensive focus on Generative AI, Aeroporti di Roma, Fraport, SITA and DataArt share how it is poised to revolutionise processes, streamline operations and enhance user experiences.
In part 1 of our focus on personalisation, we explore how 5 airlines – Lufthansa, Delta, Riyadh Air, Cathay and JetBlue – are focusing on taking personalisation to the next level in a way that is intuitive, contextual and seamless.
Barcelona Airport has collaborated with Areas to open SELF, which is said to be the world’s first robotic restaurant incorporating Artificial Intelligence in an airport, in order to “optimise operational processes and improve CX”.
FTE explores a selection of the top trends and technologies for 2025 and beyond, including robotics and automation, Artificial Intelligence, biometrics and digital identity, immersive technologies, and more.
Marabu Airlines has launched ‘Cloud Shopper’, an online check-in project developed in collaboration with partners including Ink Innovation (a Corporate Partner of the FTE Digital, Innovation & Startup Hub).
Qatar Airways has debuted Sama – its Artificial Intelligence (AI)-powered digital human cabin crew – on social media, as part of its vision to blend human connection with technological innovation.
In this video interview, Soonil Hwang, Deputy Director, Fast Travel Team, IIAC, shares how Incheon has analysed the demands of customers and drawn a “Journey Map” to help transform CX, and much more.
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