Ahead of his participation at the co-located FTE EMEA and FTE Ancillary & Retailing events, Adrian Keating, Executive Director Commercial, shares the PLAY vision for optimising and evolving commercial offerings.

Content plans: Exploring new trends & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Tour on 11th hosted by GOAA; Networking Day on February 12th
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Members of the FTE Digital, Innovation & Startup Hub and the FTE Baggage Innovation Working Group will convene in London for an action-packed joint members meetings, hosted by Heathrow
Find out more >>Content plans: Members of the FTE Digital, Innovation & Startup Hub and the FTE Baggage Innovation Working Group will convene in London for an action-packed joint members meetings, hosted by Heathrow
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Join us in Dublin for APEX FTE EMEA, APEX FTE Ancillary & Retailing, and the brand-new FTE Smart Ramp & Baggage Innovation Summit â co-located to deliver the regionâs most comprehensive gathering of air transport leaders.
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: Join us at the 20th anniversary FTE Global, the âCES of Aviationâ taking place in the new location of Dallas, Texas, on 8-10 September 2026, co-located with IFSA Global EXPO. Headline Partners include Dallas Fort Worth International Airport (DFW), Southwest Airlines, and Dallas Love Field Airport.
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>Content plans: Join us for APEX FTE Expo Asia, 18-19 November 2026 â uniting the world in Singapore for the largest end-to-end passenger experience and innovation expo.
Find out more >>Content plans: Focus on the future of baggage handling, Proof of Concepts updates & knowledge sharing
Find out more >>Content plans: AI, IOT & Robotics case studies & knowledge sharing
Find out more >>
Ahead of his participation at the co-located FTE EMEA and FTE Ancillary & Retailing events, Adrian Keating, Executive Director Commercial, shares the PLAY vision for optimising and evolving commercial offerings.

The LATAM group now has free and exclusive Disney+ content on its LATAM Play inflight entertainment service. The agreement secures the streaming platformâs content across LATAMâs operational network.

Air Canada has announced a comprehensive upgrade of its menus for all travellers, with 100+ new rotating seasonal recipes, as part of its focus on âinvesting in every aspect of the customersâ journeyâ.

Discover Airlines has installed the AERENA Inseat System by AERQ in one of its A320s. This has been realised through a partnership between AERQ, Discover Airlines and Lufthansa Group Innovation Runway.

Cathay Pacific has revealed its updated 777-300ER fleet, featuring a thoughtful redesign of the cabin experience. The updated Business cabin will feature the new Aria Suite with unparalleled privacy.

Condor has chosen Recaro Aircraft Seating for the Economy cabins of its new Airbus fleet, âproviding comfort and functionalityâ. The order includes 28 A321s and 13 A320s to be delivered from 2024 to 2028.

Ethiopian Airlines has reached an agreement with Boeing for eight 777-9s, with the potential for 12 additional aircraft, as it continues its fleet modernisation and adopts cutting-edge tech to enhance CX.

Saudia has signed a contract with Collins Aerospace as part of its commitment to elevating CX and advancing operational capabilities, including newly designed seats in the airlineâs upcoming 787 fleet.

BAGTAGâs first branded web-shop is live with Alaska Airlines in a big step towards increased adoption of electronic bag tags. BAGTAG is a Strategic Partner of the FTE BIWG and Alaska Airlines is a Partner.

AirAsia MOVE, formerly known as airasia Superapp, has unveiled the updated, refreshed look of its app on the App Store and Google Play as it strives âto elevate and enhance every travellerâs experienceâ.

Qantas has revealed what customers can expect from its A220s when the new aircraft start flying in March 2024, as well as the acceleration of WiFi rollout and a major investment in digital experience.

Etihad has launched a new collection of amenity kits and loungewear in partnership with Italian design house Giorgio Armani and luxury wellbeing brand ESPA, as well as a range of complimentary tote bags.

Royal Brunei Airlines has announced it will purchase four Boeing 787s to renew its widebody fleet. Selection of the 787-9 supports the airlineâs sustainability goals and focus on passenger comfort and innovation.

Alaska Airlines is serving its first-ever custom craft beer exclusively brewed for the carrier and offered complimentary in First and Premium Class, and for purchase in the Main Cabin and select lounges.

Swedish airline Jonair is collaborating with travel technology provider Ink Innovation to deploy the Ink Mobile Agent. The passenger handling application will enhance check-in and boarding processes.

Qatar Airways and gategroup have announced a new catering partnership to elevate inflight dining. They will collaborate on passenger dining experiences, procurement, healthy eating, and sustainability.
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