The 20th anniversary edition of Future Travel Experience Global took place in Dallas, Texas, on 8 to 10 September 2026, where it was co-located with IFSA Global EXPO. Take a look at our visual round-up of the key highlights.


The 20th anniversary edition of Future Travel Experience Global took place in Dallas, Texas, on 8 to 10 September 2026, where it was co-located with IFSA Global EXPO. Take a look at our visual round-up of the key highlights.

United Airlines is testing a new digital ordering service at Newark, allowing passengers to order food and travel essentials through the app and collect them at the gate, helping save time during tight connections.

Boston Logan International Airport has introduced Amelia, a life-size AI avatar concierge that offers multilingual, conversational assistance, real-time directions and TSA information to help passengers navigate the terminal.

Hamad International Airport has launched a new Travel Recovery Studio at ORCHARD, giving passengers a chance to pause, stretch and recharge with guided wellness sessions in the airport’s immersive indoor tropical garden.

Iberia has unveiled its new Emerald Lounge Sorolla at Madrid-Barajas, with personalised service, Spanish gastronomy and wellbeing to create an exclusive ground experience – and a glimpse of its premium future.

American Airlines is accelerating investment in premium lounges, digital technology, connectivity and onboard experiences, as it seeks to create a more seamless journey and differentiate itself through CX.

At FTE Global 2026, Southwest Airlines EVP & CIO Lauren Woods outlined how data, AI and employee tools can reduce friction, improve reliability and give employees more time to deliver the airline’s signature hospitality.

What can a rose, two glasses of Pinot Noir and AI teach travel leaders about hospitality? Virgin Voyages’ Nicole Huang offered a powerful answer at FTE Global 2026: technology should make travel more human, not less.

International Airlines Group, Dallas Fort Worth International Airport, All Nippon Airways, Munich Airport, Turkish Airlines and Japan Airport Terminal Co., Ltd. were recognised in the FTE Global 2026 Pioneer Awards ceremony.

Nicole Huang, SVP Fleet Experience, Virgin Voyages, shares her perspectives on using AI to remove friction, creating more meaningful human connections, and what aviation can learn from the hospitality industry.

Find out more about the finalists pitching in the FTE Global Moonshot Competition, which will be at the epicentre of the 20th anniversary edition of FTE Global in Dallas, Texas, on 8 to 10 September 2026.

Orlando International Airport is bringing its digital ambassador Annie the Astronaut to life as a live mascot, creating new opportunities to engage passengers and the local community beyond the terminal’s digital screens.

Pittsburgh International Airport is bringing gaming to the airport experience with Gameway, a new video gaming lounge offering travellers a premium way to relax and have fun before their flights.

JFK Terminal 6 is deploying Sittig Technologies’ PAXGuide platform to automate passenger announcements across every gate, combining AI-powered text-to-speech and multilingual communication to enhance digital CX.

Gerald R. Ford International Airport has unveiled $135m in terminal enhancements, including an advanced baggage system, boosting processing capacity to nearly 1,000 bags per hour and improving passenger flow.

All Nippon Airways and avatarin are expanding remote passenger support across regional airports using ‘newme’ robots operated from Kansai International Airport, combining human expertise and digital technology.
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